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Customer Value Management
Indiana Super Bowl and the Temple of Data
Post-recession Priorities for UK Consumers
Measuring the Marketing Benefit of Social Media
The Problem with Human Beings – from a Marketer’s Perspective
Greener Grass – Measuring Marketing Effectiveness in an Omnichannel World
The Democratisation of Personal Data
Doubling the Profits from CRM
Learning to Love Low Profit Customers
Turning Nectar into Honey
Getting Emotional
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Who we are
What we do
AIME
PRISM
OPIUM
OMEGA
GlidePath
How we do it
Case Studies
Specialisms
Marketing Consultancy
Marketing Research
Marketing Analytics
Contact