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Strategic Sales Forecasting for Marketing Planning

Using online “What if…?” models to develop marketing plans you know will win, with the ability to flex those plans mid-flight to stay on-course. Applies knowledge gleaned from your research, analyses and modelling to optimise the allocation of resources and maximise sales & ROI. Based on our services to leading airports, FMCG companies and retailers, provides particular benefit in markets where external factors (exchange rates, real income, taxation, etc) are highly influential, making it critical to react in a timely, positive and confident way to respond to change and protect your ‘at risk’ revenues.

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