Collaborative CRM: a missed or mythical opportunity? Please login or register for free to view this exclusive content.
Don’t Gamble with Your Promotional Investment Please login or register for free to view this exclusive content.
Generating Insight from Customer Data Please login or register for free to view this exclusive content.
Getting the Most from Customer Insight Research Please login or register for free to view this exclusive content.
Glossary of Statistical Terms Used in Sales Data Analysis Please login or register for free to view this exclusive content.
Glossary of some of the terms used in measuring & managing promotional effectiveness Please login or register for free to view this exclusive content.
Introduction to Econometrics for Sales Analysis Please login or register for free to view this exclusive content.
Learning to Love Low Profit Customers Please login or register for free to view this exclusive content.